LivingTech was tasked with creating an online store for wiesnshop.ch, which has an excellent reputation in Switzerland. The store offers several thousand products and variant items. In order to run the store successfully, special requirements for the system and functions were necessary.
Shopware 6 and a custom import plugin
The store system was built with Shopware 6, migrating all products from Shopware 5. To enable the import of all products into categories, we developed our own import plugin.
Artificial Intelligence and Recommendy
To write the product information, artificial intelligence was used to automatically generate the descriptions. In addition, Recommendy was implemented, a tool for product and bundle recommendations. The tool shows suggestions to customers live on the website, encouraging upselling and cross-selling.
Google & Bing Ads
Shopping results on Google Shopping and Bing are constantly monitored and adjusted using artificial intelligence and an algorithm developed for this purpose.
Wallee, payment and dunning system
All payments are processed via Wallee, where the entire dunning process is also managed.
Results
By working with LivingTech, wiesnshop.ch was able to successfully set up and operate its online store. The conversion to Shopware 6 and the implementation of artificial intelligence and Recommendy contributed significantly to the improvement of the store. The monitoring of shopping results using artificial intelligence and the developed algorithm led to increased visibility and thus to an increase in sales.
Conclusion
LivingTech helped wiesnshop.ch strengthen its online presence by developing a successful online store. The use of Shopware 6, the proprietary import plugin, artificial intelligence and Recommendy, and the monitoring of shopping results using artificial intelligence and the algorithm led to a successful online store. The turnover could be increased significantly due to the measures taken.
Webdesign
UX Design
E-Commerce
Shopware 6
Webentwicklung
Künstliche Intelligenz
As your web agency in Zurich, we create exciting websites and digital products that make a lasting impression. With our know-how in the areas of web design / user experience (UX) / user interface design (UI) and web development, we are professionals in the fields of e-commerce, web development & digital design and simply create unique brand experiences.